# Decoding Website Development Pricing in KSA
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Cecila
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A few weeks ago, a store owner contacted me after wasting over 250,000 SAR on unsuccessful pay-per-click campaigns. After revamping their strategy, we generated a five hundred thirty-seven percent growth in ROAS.
I still think about the shock on my brother-in-law's face when he got a quote for seventy-five thousand SAR for his company website. "It's just a webpage!" he protested. Not long after, discover now he ended up with a cheap 3,000 SAR site that appeared unprofessional and didn't attract a single lead.
Effective strategies included:
* Curating products aligned with Saudi tastes
* Modifying item information to emphasize features valued by Saudi customers
* Seasonal collections for Ramadan
* Dimension modifications for Saudi norms
Key improvements included:
* Honest fulfillment projections for diverse locations of the Kingdom
* Different fulfillment selections including same-day service in metropolitan areas
* Complete visibility with Arabic notifications
* Adjustable timing for arrivals
A friend who runs a café in Riyadh initially hesitated at the extra 12,000 SAR for an booking system, but subsequently shared me it recovered its cost within three months by reducing staff time spent on phone reservations.
Last month, my colleague Sara obtained quotes ranging from 22,000 to 58,000 SAR for essentially the same business website. The variation? The pricier quotes included unique design elements rather than pre-designed methods.
During a recent business networking in Riyadh, I questioned 17 business owners about their web design experiences. The budget spectrum was remarkable – from 2,500 SAR for a basic site to over 150,000 SAR for complex e-commerce platforms.
Recently, my friend's e-commerce store was barely surviving in search results despite providing exceptional products. After applying the methods I'm about to share, his search visits grew by 164% in just two months.
Essential techniques included:
* Working with Saudi native speakers to identify actual search behavior
* Investigating local competitors for keyword insights
* Building a Arabic-English search term structure to attract every possible searchers
* Implementing local language variations rather than standard Arabic
Important components included:
* Handheld-optimized message presentations
* Touch-to-contact extensions for call-inclined customers
* Software best digital marketing agency in Saudi Arabia for appropriate queries
* Device-specific destination sites
Effective approaches included:
* Highlighting communal benefits rather than personal benefits
* Incorporating modest spiritual connections where appropriate
* Adapting offer terminology to align with Saudi traditional values
* Producing distinct ad variations for various areas within the Kingdom
For a hospitality brand, we found that literal conversion of their foreign queries resulted in exceptionally inefficient spending. After applying a regionally-specific search term approach, their conversion expense reduced by 73%.
Additional timing findings included:
* Lower bidding during prayer times with consistent performance
* Greater response on weekends particularly after sunset prayers
* Periodic changes requiring spending modifications during cultural events
* Educational timetable impacts on certain categories
Using detailed analysis for a cuisine platform customer, we found that campaigns presented between evening hours significantly surpassed those delivered during traditional prime times, generating 163% better conversion rates.